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Survey shows shift to online services

16 September 2011

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Nearly 60% of people would rather turn to the internet than see a healthcare professional, a survey suggests.

The survey by YouGov Are we an instant health generation? found over half of respondents would be willing to share personal health information online, indicating the level of trust now being placed in online resources.

A further 23% would also give details about their medical history online.

Raman Sankaran, spokesperson for healthcare provider Simplyhealth – commissioner of the research, believes the findings show a shift in the way people want to access health advice and interact with healthcare professionals. He claims this trend is only set to continue.

“In a world where time is a precious commodity, our survey demonstrates a growing trend to use the internet to not only seek health information and advice but to engage in online conversations about health,” said Sankaran.